Saluting service that will never be forgotten.

25 years ago, Scott and Lin Higgins co-founded WeSalute as Veterans Advantage to draw attention to the legions of Vietnam Vets who returned home to a nation that didn’t want to hear their story.

Through their efforts and the efforts of many others, thankfully the tides have begun to shift, and many more Americans have a better appreciation of the special character it takes to serve.

As we embark on the journey of our new name, we’re inviting you, our community to lift up a serviceman or woman in your life, and honor their sacrifice in a video message that could be featured on WeSalute's channels.